AI UGC generator
UGC ads without hiring creators.
Upload one product photo, pick an AI creator, and Steep Labs generates UGC-style ads of that person holding, using and reviewing your actual product — in the formats that already perform on TikTok and Meta.
3 free credits · No card required
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How it works
- Step 1
Upload your product
One clear photo is enough. Add the name, the main benefit and who it's for.
- Step 2
Cast a creator
Build a reusable AI creator from reference photos or a written description.
- Step 3
Pick a UGC format
Selfie, testimonial, unboxing, GRWM and more. Variations land in seconds.
Why brands use AI UGC
The same face, every campaign
Creator models are saved to your library. Reuse one across every ad so your UGC reads like a real ambassador, not a different stranger each time.
Your real product, not a lookalike
Generations start from your product photo, so the label, shape and colour in the creator's hand are yours.
Test hooks for a credit, not a day rate
Each UGC image costs one credit. Try ten angles on one product before you would have heard back from a single creator.
Turn stills into UGC video
Animate any UGC image into a 5, 10 or 15-second vertical clip, with sound on most styles.
UGC and creator formats
- Holding Product
- Testimonial
- Day-in-Life
- Unboxing / Reveal
- Mirror Check
- Talking Head
- Outdoor Selfie
- Morning Vibe
- Get Ready With Me
- Reaction Shot
- Creator Perspective
- Studio Portrait
- Editorial Model
- Walking Lifestyle
- Hands Interaction
AI UGC vs. hiring UGC creators
- Turnaround
- Seconds per image instead of the days or weeks it takes to brief, ship product and wait for footage.
- Cost
- One credit per image; Pro is $25 a month for 50 credits. A single human UGC video usually costs far more.
- Where real creators still win
- Genuine reviews, on-camera personality and live demos. Many brands use AI UGC to find winning angles, then brief real creators on the proven ones.
Frequently asked questions
What is an AI UGC generator?
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An AI UGC generator creates user-generated-content-style ads — a person casually holding, using or talking about a product — without filming a real creator. Steep Labs does this from a single product photo and a reusable AI creator model.
Can the AI creator look like a specific person?
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Yes. Upload reference photos and Steep Labs builds a creator model from them, or describe a person in words. Only upload photos of people who have agreed to appear in your ads.
Does Steep Labs make UGC videos or only images?
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Both. Generate a UGC image, then animate it into a 5, 10 or 15-second video in styles like Talking Head Testimonial, Unboxing / First Reaction and Product Demo. Video costs one credit per second.
Can I run AI UGC ads on TikTok and Meta?
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Yes, as long as you follow each platform's advertising policies — including their rules on AI-generated or synthetic content — and don't present an AI creator as a real customer review.
How much does it cost?
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You start with 3 free credits and no card. After that, Pro is $25 a month for 50 credits, or buy one-time packs from $9.99 for 15 credits. Credits never expire.
Three credits. Zero excuses.
No card, no setup. Pro is $25 a month for 50 credits when you need more.
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